Let’s face the reality: sooner or later, every company that needs to generate leads faces this challenge: hiring an in-house digital marketing team? Or outsourcing marketing to an agency?

Both of them presents pros and cons: building an in-house team brings more value and product knowledge, but can be very expensive especially in the beginning. Marketing agencies, on the other side, can provide a great know-how, but they often have limited resources and don’t create added value. 

If you are familiar zith this issues, then no worries, you’re not alone. Did you know that: